Cherryone Web Design

How to Select a Proper E-Mail System For Your Business

2007-12-14T10:30:00.001-06:00

In the beginning your business may only require three or four separate e-mail boxes. Each box is associated with a singular account, such as username@website.com. However, as your company grows, you will more than likely find yourself in a situation where you will need to expand your communication capabilities. Additional e-mail boxes would become a necessity for the proper flow and organization of your business.

Even worse, what if your company has a singular e-mail address for your entire operation? If customers are sending in questions, requests, orders and other communications you will quickly wind up with a mailbox that is too full, cluttered and disorganized to run efficiently. Thanks to this, even smaller companies can benefit from additional e-mail accounts being added.

At Cherryone Web Design, creating an e-mail system for this purpose can be quickly and professionally handled for you. You select the username that you prefer and from there a mailbox can be created. The e-mail address format follows the traditional username@website.com style. It is secured with the password you desire.

These new mail accounts may be accessed right after they are first created. These new mailbox accounts will work with our supported webmail interface or a third party client. From then on you can better sort your mail between users, departments or groups, making your business and employees more organized and productive in the process.

The Benefits of Article Announcement

2007-11-27T09:00:00.001-06:00

Cherryone.com brings a new vision to article announcing. That vision is to make your company money. We do this by optimizing your content distribution to bring you in business.

Cherryone is proud to offer Article Announcer - the only good way to have your articles or e-books announced to thousands of relevant websites. Article submission is fast and produces immediate results. This is your opportunity to inform readers on the internet about a subject within your industry, while at the same time you are marketing your business to your target market.

So, how does it work? Well, some websites are loaded to the brim with thousands of pages of keyword rich content. A good number of these websites didn't spring up yesterday either. As a matter of fact, some of them have been around for 6 years or more, with a full-time staff to baby-sit them.

The focus here is that the search engines absorb this content. Content is king when it comes to high rankings on the search result pages. Sounds like something you should have already been doing, right? You probably assume that you have enough content only on your website and that is sufficient, right? Incorrect. The more content, the more times your name is seen, that is the key to success. Now is your chance for Cherry One to guide you into this arena of internet marketing.

There are hundreds of Article Directories on the Internet today and this number is growing each month. We have scoured the Internet to create our own exclusive list of directories related to your business. Chances are, you've never heard of many of them. Why is that? Because it's impossible to find a good, up to date list of article directories. We stay up to date and determine where the best places to insert your article will be in the present and in the future.

And that's only the beginning. Other webmasters, bloggers and e-zine publishers will begin to view your content, and they WILL republish it on their websites -- that means you will gain more free traffic exponentially!

Search Engine Optimization

2007-11-27T08:55:00.000-06:00

Cherryone.com brings a new vision to Search Engine Optimization. That vision is to make your company money. We do this by optimizing your website to bring you in business.

With the rollout of high speed internet and low cost of bandwidth, the Internet has taken on the role of a massive economic machine. This is something that many people never envisioned, but it’s here now and it’s here to stay. There are an estimated 1 billion internet users worldwide, which is just a fraction of the world population. That only means one thing…there is much room for growth.

So with an estimated one million companies relying on the Internet for 50% of their revenue, this is the next arena where business is transacted. And in business, there is always one constant: competition. Companies need to stay ahead of their competitors, to have an edge and to be seen before their competition. And the biggest field of competition takes place when that potential customer pays a visit to one of the major search engines. In a world where everyone knows the word “Google”, companies are vying to reach that top spot on page one of the SERPs (Search Engine Result Pages). But how? How do you get your site to rank high for terms related to your business? What makes one company receive higher placement over their competitors?

This is where we come in. The process of Search Engine Optimization (SEO) is the key to getting your website to the top of the natural (also referred to as organic) search results. We at Cherryone.com are experts in the field of SEO and are neither boast nor bashful to admit it. This is a part of online marketing that requires knowledge of many of the disciplines of the internet. It requires patience to tweak certain aspects of a website so that the major search engines will give it more attention. All search engines use their own particular set of rules (known as an algorithm) which govern the results of any given search. These algorithms will change in time, and a good SEO expert has to stay on top of the industry so that he can be prepared for these changes.

There are many SEO companies out there. There are companies that will promise you tons more website traffic then you used to have. There are companies that will guarantee you #1 placement for a particular search term (if you hear a company tell you this, just walk away immediately). There are companies that will make you believe you are going to get something that seems almost too good to be true. Guess what? It is. You will be disappointed, frustrated, and weary of other firms that offer you the opportunity to have your website optimized.

You need to look at Search Engine Optimization for your website as a long term investment. Very rarely will you get instant gratification when your site gets optimized to be search engine friendly (not that I have not seen major gains occur quickly, there are instances where it can happen). The main focus that you have to keep in mind when it comes to SEO is this: the hiring of a solid SEO firm is a guarantee that you will have an expert in this field that will keep your website updated with the most up to date techniques that will keep you ahead of the competition.

Pay Per Click Advertising

2007-11-27T08:54:00.000-06:00

Cherryone.com brings a new vision to Pay Per Click advertising. That vision is to make your company money. We do this by optimizing your advertising campaign to bring you in business.

So with an estimated one million companies relying on the Internet for 50% of their revenue, this is the next arena where business is transacted. And in business, there is always one constant: competition. Companies need to stay ahead of their competitors, to have an edge and to be seen before their competition. And the biggest field of competition takes place when that potential customer pays a visit to one of the major search engines. The fastest way to get your company placement on page one of the search engines is through pay per click (PPC) advertising.

Pay Per Click (PPC) advertising is a way of advertising on search engines. An advertiser pays for each click that sends a visitor to the advertiser's web page. The PPC model offers top positions among the sponsored search engine listings for the particular keywords or phrases you choose. The idea behind PPC bidding is such that you buy/bid on keywords that are relevant to your product or service. The highest bidder gets placed at the top of the sponsored search results, the second highest bidder gets the next listing and so on. Every time someone clicks through to your website, you pay the amount that you bid on that particular keyword.

As easy as this sounds, for an average webmaster this is usually a quite daunting and arduous task without any guarantee on the success. It takes a watchful eye and quite a bit of maintenance. PPC with Cherryone Web Design enables you to focus on operating your core business while we manage and optimize your online advertising campaign. We have the ability to monitor and maintain your advertisements' stats 24 hours a day, to ensure its effectiveness and cost efficiency.

Email Marketing

2007-11-27T08:53:00.000-06:00

Also known as Bulk Email, Opt-in Email Marketing is an effective way to market your business on the internet. Worldwide, this is one of the most effective business strategies for increased revenue. There are effective and ineffective ways to market your website via opt-in email marketing. Cherryone will assist you to send out fast and effective opt-in emails that will yield profitable results for your company.

Estimates show that email marketing is one of the cheapest forms of advertising that has ever existed. Email marketing has taken on a viral means of marketing, just like word of mouth. As of now, 1.2 billion people have email and 186 million of those people are in the United States. That is more than half of the country.

With email marketing, the whole world is in a matter of speaking available with just a touch of the button. You can now sell your products and services to so many people across the globe. Clients and customers are no longer restricted to a specific geographic location as the market now exceeds all boundaries. Now, all you have to do is send them an email.

You can use email marketing and make it look just like your website, thus building branding. Our Control Panel allows you to import your existing HTML design. And if you prefer, we provide several different templates if you choose to not want emails to look like your website.

In addition, the Cherryone Mail Platform allows you to view detailed visual statistics for your mailings. These stats include overall subscriber activity, the number of times read and the click through amount. The email marketing campaign also includes a feature that allows the recipient of your marketing email to forward that email to friends increasing the power of the advertisement. This is a perfect addition to a viral marketing campaign!

Email marketing is a fantastic way to generate leads for your business and maintain contact with previous clients. Sometimes, you get lost in the shuffle with a client. This is the exact reason why you need an email marketing system. People are busy, and even though they like the service or product you provide, they can forget about you. This is where email marketing will help you keep contact!

Welcome to Cherry One Web Design

2007-11-26T14:24:00.000-06:00

Welcome to the official blog of Cherry One Web Design, your Chicago Website Company and Search Engine Optimization specialists.